| Breakout Sessions |
| Session 1 |
FINRA Breakout
Amy Sochard, Director, Programs & Investigations, FINRA's Advertising Regulation Department
Marketing Messages: The Compliance Perspective
David Kelly, IAdCA Vice President - AFLAC
Building Successful Integrated Marketing Programs
J. Hoey, TPG Direct
Internet Marketing
Kevin McKenna, JCG Limited
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| Session 2 |
FINRA Breakout
Amy Sochard, Director, Programs & Investigations, FINRA's Advertising Regulation Department
Advertising Compliance - State Advertising
Law Overview Karen Lierley JD, Assist. VP Compliance
Hands-on Review - Regular
Tom Stallings, Professional Market Practices, Inc.
How to Create the Ideal Relationship Between Marketing and Compliance/Legal
Scott Calame - Calame DMC, LLC
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| Session 3 |
Advertising Compliance - State Advertising
Law Overview Karen Lierley JD, Assist. VP Compliance
Hands-on Review - Advanced
Tom Stallings, Professional Market Practices, Inc.
You Pick the Winner! Direct Mail Marketing
Scott Calame - Calame DMC, LLC
Internet Marketing
Kevin McKenna, Farmers Insurance Group
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